50 CENT MAKES 400 MILLION ON VITAMAN WATER

[Pushinbigbody00]

Queens, NY rapper 50 Cent may good reason to brag on his new single "Straight to the Bank."

Glacéau, makers of vitaminwater, was acquired by The Coca-Cola Company today (May 25) for $4.1 billion dollars.

50 Cent invested in Glacéau in 2004 and owns 10% of the company.

Sources told AllHipHop.com that Coca-Cola's cash purchase of Glacéau earned the rapper an estimated $400 million dollars.

Glacéau markets and sells popular energy drinks named vitaminwater.

The company markets and distributes a grape flavored energy drink inspired by 50 Cent named "Formula 50."

"This is an outstanding opportunity for both of our companies to build an expanded active lifestyle business, first in the United States and then around the world," said Muhtar Kent, president and chief operating officer of The Coca-Cola Company. "Glacéau and its brands also provide us with highly attractive longer-term international opportunities. We look forward to discussing with glacéau's distributors and our bottling partners the best operating model for glacéau's routes-to-market."

The company will operate as separate business unit within Coca-Cola North America (CCNA), allowing the company to continue to grow and marketplace, while taking advantage of Coca-Cola's marketing, management and distribution resources globally.

"It's a perfect match connecting the hottest active lifestyle brand with the full resources of the world's best beverage company," said J. Darius Bikoff, Glacéau founder and chief executive officer. "To best understand today's announcement, you really need to go out, buy a bottle of vitaminwater and try it for yourself to see how well it works."


Glacéau's top three executives are the aforementioned Bickoff, Mike Repole and Mike Venuti.

Each one will remain with the company for a minimum of three years and other key management will remain with the company.

The transaction is expected to close in 2007 and is subject to customary regulatory review.

[arthurnelson88]

ima rob dis nigga wen i c him

[Paul]

ima rob dis nigga wen i c him

lol

[everlast1986]

haha thats nuts

[DRYLBC]

hats off to 50 cent


cant hate


hopefully he can retire now

 

[Jome]

Now 50 can buy Interscope, and release his album as planned. 

[MontrealCity's Most]

Now 50 can buy Interscope, and release his album as planned. 

lol True that yo this guy has mad money

[WeSTSidE_Don]

400 million holy fuck man.. can fifty become the first billionair in rap?

[GangstaBoogy]

$400 million?! FUCK RAP! Man that nigga 50 is such a fuckin genius when it comes to business. He deserves to be where he's at.

[eazye]

I like the idea of him buying Interscope 

[WC Iz Active]

whoopty doo, how many rap battles has he won, Killa slayed him CUUUURRRTTTIIISSS

[rik]

Dude's a great business man, gotta respect that.

[WC Iz Active]

Dude's a great business man, gotta respect that.

he's a amazing business man and props to that but as a rapper he is pure crap and in my book thats what counts.

[wcsoldier]

^^^^ at their best sorry but fifty is better than Camron

[CRAFTY]

Dude's a great business man, gotta respect that.

True, although I'm pretty sure that 50 surrounds himself by professional business advisors who do all the work for him. But yeah, at the end of the day, 50 is the one who calls the ultimate shot.

Dammit, that's lot of money.