It's May 11, 2024, 08:08:59 AM
--------------------------------------------------------------------------------"Ted Chung, a 25-year-old graduate of the Wharton School of Business at the University of Pennsylvania, handles the label business. Â "There are all these little cultural nuances that Snoop knows are going to be hot," says his adviser Mr. Chung. Â Â Mr. Chung has tried to help steer Mr. Broadus away from a "West Coast" sound to music he hopes will resonate more widely. Songs on the rapper's final solo album on his old label, to be released in November, will have R&B and, on one song, Middle Eastern-sounding influences. Â Â "The globalization of the business is also reflected in the globalization of art. Just sticking to West Coast gangsta rap, you're not going to win," says Mr. Chung, who moves easily from street lingo to more formal business discourse, depending on his audience. " (wall street journal) THIS MUST BE WHAT HE WAS TALKING ABOUT
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