Re: A day with the AFTERMATH camp...

[Don Seer]

from http://www.mtv.com/news/articles/1453365/20020410/dr_dre.jhtml?headlines=true


On March 27 I was summoned to go to Encore Studios in Burbank, California, to interview Dr. Dre, his new songstress Truth Hurts and the legendary Rakim, the newest addition to Dre's Aftermath roster. Needless to say, I was more than excited to do these interviews — I was honored. The day was filled with plenty of stars, including DJ Quik and Xzibit, and the energy in the building was both extremely creative and explosive, to say the least.

When I first arrived there was hardly anyone there, so the staff and I took that time to case the joint and feel out the best spot to do the interviews.  The whole time I was wondering who would actually show up — Dre has always been hard to buckle down, and throughout his career Rakim has been notorious for ducking an interview or two. In addition to the MTV appeal, I was really banking on the hip-hop credibility that King Tech and I built over the years to be an added draw to ensure their arrival.

No sooner did I give birth to the thought than Rakim Allah himself walked through the kitchen, which seemed to be the central location to lounge. We greeted each other with a hand shake and half of a hug. For the first few moments, all I could do was absorb the presence of the man who single-handedly changed the face of MC'ing in hip-hop and also inspired me to continue to rap over a decade ago. Soon after, it didn't take long for us to indulge in a conversation about the evolution of rap.

He commented that rappers had different motivations in the past: It wasn't only about the riches back then, it was very important to improve on your skills as a rapper and to innovate — not just duplicate — what the hottest rapper was doing at the time. It's funny, but the whole time he was speaking, I was imagining the video for his song "Move the Crowd," while reciting the lyrics from his song "Lyrics of Fury" in my mind.

Rah's demeanor was everything you might imagine it to be: cool, calm, collected and wise beyond his years. We cracked a few jokes about how hard some of these MCs try to be with their lyrics but lead a life different from their subject matter. It was just a good energy. I really felt like I was talking to somebody I knew already, and as legendary as he is, he has to be the most humble man I ever met. He would greet everybody like he was as thrilled to meet them as they were to meet him. I even watched him volunteer to carry a woman's bags to her car — everybody was flabbergasted.

We swapped a few more philosophies and chopped it up a bit. In the end, this interaction made the interview seem like a dialogue between friends; at least to me it did.  

Rakim hasn't lost any of the qualities that made him so respected and mysterious. And for everybody out there wondering, I eventually heard some of his music, and mark my words: "Oh my God!"

Later in the day, I was lounging on the patio in front of Encore Studios, which, by the way, is a gated lot. I'd just finished an in-depth interview with Truth Hurts, where I discovered that we had a lot in common — we have mutual friends and we both lived in the Bay Area, but the shocker was that we were both signed to Giant Records at the same time. To my surprise I also learned that she'd studied to become an opera singer and that she is a songwriter as much as she is a singer. Truth definitely paid her share of dues, from being in a group that couldn't quite get off the ground to leaving that group to have a child. Before hooking up with Dre she had it bad, which explains why she was skeptical before actually taking him seriously. Our conversation was very raw and uncensored — she doesn't hesitate to speak her mind, hence the name "Truth Hurts."

I was going over my notes outside at a patio table when I heard the roar of a Ferrari engine coming through the gates. I was pleasantly surprised to see the most celebrated producer in hip-hop bounce out of the silver and black rocket on wheels (I guess the rumors are true — he does like fast cars). To tell you the truth, I was still riding high from the Rakim interview, and would have been satisfied if Dre hadn't shown up, but the fact that he did gave me a feeling similar to the one I had when I first met Prince Ken Swift of the original Rock Steady Crew years ago in Cali — they are both legends walking.  

Dre greeted me with a "What's up, Sway?" and I was like, "What's up, Dre?" I gave him the skinny of the events of the day and we both glowed when I mentioned the interview with Rakim. He said that initially it was a feeling-out process in the studio when he and Rakim got together, but that eventually it became a unified working environment. He said he almost wants to treat the Rakim project like he's a new artist, and hit the public with something that they never heard before. I was thinking to myself that it doesn't hurt knowing that these two guys are the best that ever did it.  

Listening to Dre talk and watching his actions, the thing that I admired most was that after all that he has accomplished, he is living in the "now" and he is as excited about every project coming out on Aftermath as a parent is with their first-born child. He rushed me to the engineering board and started playing me some Rakim beats that were all banging, and believe me, I would tell him and you if they weren't.

Dre said he was just as enthusiastic about the Truth Hurts project as he was with any of the others. He also said that he had just left Eminem's house in Detroit and that his project is definitely a step beyond anything else that Em has done. Dre really seemed at peace with himself and has a definite vision of what he wants to do with his company. And he has placed himself in a very creative atmosphere.

DJ Quik greeted me on the way out, and I told him that he owed me an interview, especially since he came up with Truth's first single, "Addictive," featuring Rakim. He was cool with it; he is always upbeat with me, which makes it hard to believe some of the beefs he's had.

Xzibit snatched me into a side studio and played me his entire new album, Man Vs. Machine. Needless to say, most of the songs were hard-hitting and grimy, but some stuck out more than others. The one I remember most is a song called "The Answer."  

All in all, this day marked a high point in my career and in my journey as an evolving constituent of the hip-hop community.

Come back Friday and check out our full-length feature interview with Dr. Dre.



—Sway Calloway

[Gate Won]

that was sic!
thanks OVERSEER!
Was this on MTV.COM?

[KVB]

that was sic!
thanks OVERSEER!
Was this on MTV.COM?

Yeah I just read it on MTV.com
Log on there for the FULL story...

[ExZit]

lucky sway..


cool hook-up 'seer

[Don Seer]

'Tito' originally posted it up, but he only put the first paragraph up.. looks like he's removed his bit.. so i've added the missing chunk onto my post.

[=[Euthanasia]=]

What I would do to spend a day at with the Aftermath camp  

[KVB]

'Tito' originally posted it up, but he only put the first paragraph up.. looks like he's removed his bit.. so i've added the missing chunk onto my post.

'Tito' is Myrealname... thanks for posting up the entire story

[Don Seer]

u think i don't know that... "the overseer see's"

despite numours calls to reban him he's back again.. for a while

[#1_wit_a_bullet]

Tight Overseer

That´s really some dope shit

[Tito]

I got problems with my computer.
Sorry to everybody if i remove the first part,but was fucked up.

[Gate Won]

dam....i juss seen the MTV.com link @ the top of the post...
guess i gotta start payin attention

[Don Seer]

gatewon naw.......... i added that (and a part missing from the start) when i noticed tito's post with the first section had vanished.

[Gate Won]

right on

[Young Dan Iza]

damn i wish i was sway

[Jome]

he's back again.. for a while

ROFL

Tight shit, Xzibit got his LP fininshed already? God dayuum, hopefully it'll come out before July at least.