West Coast Connection Forum
DUBCC - Tha Connection => West Coast Classics => Topic started by: aerroc on January 25, 2015, 02:40:15 AM
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Nipsey Hussle speaks on his latest album rollout and #Proud2Pay campaign.
Following his previous success with a similar model in 2013, Nipsey Hussle has sold at least 60 physical copies of his album Mailbox Money at $1,000 apiece, according to The Guardian. Two years ago, Hussle sold 1,000 copies of his album Crenshaw for a $100 each. Both Mailbox Money and Crenshaw were made available for free download upon release while the high-priced, limited run physical copies were promoted as a part of Hussle's #Proud2Pay campaign.
“It surprises me,” Nipsey Hussle told The Guardian of his latest rollout. “As much as I believe in it. Every time I get a transaction, I get a text on my phone, and I’ve been hitting them back. The feedback and the connection I have with these people help me understand the psychology of the person paying $1,000 for some songs that, realistically, you could download for free.”
"The highest human act is to inspire,” he added. “Money is a tool—it’s the means, not the end. [Inspiration is] the metric that dictates whether or not a project is a success. It’s more realistic than trying to aim for radio play, or trying to satisfy an A&R, or the other gatekeepers on these platforms. I don’t even know how to create with those things in mind. But if you tell me the goal is to inspire? That makes my job a lot easier.”
While the contents of his latest limited edition CD package aren't available to the public, a purchase of the album is coupled with an invitation to a private listening session for the rapper's next release.
In the same interview with the Guardian, Hussle also credited R&B singer Ryan Leslie with the means by which he released the new album.
"Ryan gave me access to software that he’s been developing, and even redesigned my website,” Hussle said. “The software is a direct consumer enhancement tool that allows creators of the content to own the relationship, and own the data of those transactions. It existed before Mailbox Money, but its first usage is with the release of this album. It’s going to blossom pretty soon, and I feel like it’s something every artist is going to use. You had to add Instagram, you had to add Twitter, and I feel like everybody will be using this.”
As for the inspiration behind his unusual pricing structure, Hussle seemed to blame current major label signing deals for his own bypassing of the system.
“The labels aren’t letting us live,” he said. “They’re not letting artists own anything! We’re going to end up 60 years old without a pot to piss in—no catalogue, no mailbox money, no residuals. We’re supposed to be in control. We’re supposed to own this shit. Unless you don’t have the mental capacity to do so, but that doesn’t apply to me.”
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So he got 60 stan.
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So he got 60 stan.
as well as $60,000
salute to Nip
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So he got 60 stan.
as well as $60,000
salute to Nip
thats right, smart move!
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i doubt it
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i doubt it
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I dont get it? a free mixtape for $1000? why?
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the one for $1,000 obviously is tagless, the hard copies are limited, and you get other free ish with it like Crenshaw
granted I would never drop that much bread on any album from anybody you can't do anything but respect this man's grind
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No hate but he's still a nobody. This will pay some bills for now at least
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No hate but he's still a nobody. This will pay some bills for now at least
if Rick Ross amongst others have continuously tried offering you record deals, Jay-Z/his team cops your album in bulk at $100 a piece, you've been featured on major albums, constantly have shows booked, and are frequently discussed online because of your business moves I'd say that far separates you from being a 'nobody'
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lol@"he's a nobody"
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LOL @ Jay throwing him a few hundred dollars = being a relevant artist.
Jay always done this over the years. Usually young artist that get a little buzz. He does it to get his name in the news.
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Nipsey is one of the biggest names out in Cali...maybe he's irrelevant in England, but this is a west coast forum brobro
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LOL @ Jay throwing him a few hundred dollars = being a relevant artist.
Jay always done this over the years. Usually young artist that get a little buzz. He does it to get his name in the news.
false.
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No hate but...
When someone starts their sentence like that you can be sure that hate is coming.
Stellar trolling.
Props.
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Nipsey is one of the biggest names out in Cali...maybe he's irrelevant in England, but this is a west coast forum brobro
lol @ irrelevant to stupid to catch on is better suited
you will hear his name around the world once he gets really popular in the mainstream just like kendrick
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Wiz Khalifa took this cats spot, and his opportunity. He ain't never going mainstream
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Nipsey is one of the biggest names out in Cali...maybe he's irrelevant in England, but this is a west coast forum brobro
lol @ irrelevant to stupid to catch on is better suited
you will hear his name around the world once he gets really popular in the mainstream just like kendrick
he's been popular in the mainstream for at least 6 years. i remember my roommate in NOLA in 09 who was not that much into rap, let alone westcoast rap, talking about him.
he's the type of rapper who has a buzz and a name, who gravitates around and gets props from a lot of big acts, that's what relevant is being about. if you ask any casual rap listener 10 rappers from the west who have emerged not too long ago (last 10 years), Nipsey's name will keep coming up.
now I think I understand what Will meant. He meant that his solo discography and career overall is somewhat underwhelming and that's how I feel too, but in this day and age you don't need to have a career and high profile retail albums to be relevant (whether it's a good or bad thing is another subject)
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Of course he's gonna get props here and similar websites because he's cali and the Snoop co sign. But this guys just another recycled g shit specialist.
Wiz gets into the mainstream media coz he's gd up but he's mostly about weed smoking and partying
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nah he's getting props in the industry, meaning he's not a fad ala Glasses Malone (whom I like but who didn't stay relevant very long) and stay dropping material and features with high profile names (newer and older), that's the definition of relevant. whether he's a recycled g-shit specialist is besides the point, when you get like 550k followers on twitter (without having to pay for them ala JT The Bigga Figga or Kokane), that means you're relevant, good or bad.
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kokane pay fo the folowers on twitter? where is my check?
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i doubt he pays outta his own pocket, i think he has a marketing team working for him, but there's no way in hell he got 1 mill followers on twitter without resorting to pay for fake followers (which is common as it is to buy "views" on youtube)
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Wow honestly I doubt Kokane got the money to buy followers
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Of course he's gonna get props here and similar websites because he's cali and the Snoop
Wiz gets into the mainstream media coz he's gd up but he's mostly about weed smoking and partying
lol what the fuck does a snoop co sign means these days absolutely nothing
wiz is trash he had a future with his wife cheating on him and his music hasn't been good in some years hes a joke but tyga is way worse and never had a future :D
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Wow honestly I doubt Kokane got the money to buy followers
i read an interview of him a couple years ago where he spoke about his marketing team, i suppose they handled that. either way it's not genuine followers.
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Wow honestly I doubt Kokane got the money to buy followers
lol u need to stop thinking.....or perhaps start? still tryna figure which one it is