Sony Plays with K-Fed's "Fire"

[Damien J.]

WTF !!!

Like the Teen Choice Awards, Sony BMG has been good to Britney Spears over the years, and she has rewarded the record company with millions of dollars in sales. Now Sony can only hope that it's all in the family.

Kevin Federline, aspiring rap star and proprietor of the recently formed Federation Records, has inked a distribution deal with Sony to release his upcoming debut album, Playing with Fire.

All four of Spears' studio albums, from ...Baby One More Time to In the Zone--number one hits all--were released on Sony BMG's Jive Records label.

So apparently Sony is prepared to bring the music of the husband of one of its best-selling artists to the masses, despite the unpromising feedback following Federline's performance of the first single from Playing with Fire Aug. 20 at the Teen Choice Awards, where he was introduced by a gum-chewing Spears.

"Um, the backup dancer had more talent," wrote one viewer who caught a replay on YouTube.com.

Federline's missus gave a shout-out to the crowd about how good the awards show had been to her and her career in years past and pleaded, er, asked that the audience "be as good to our next performer."

But maybe if you've heard one pan, you've heard them all. Federline told People after his Teen Choice appearance that he was happy with the outcome.

"I think I pulled it off pretty well. [But] I'm overly critical of myself."

Well, somebody has to keep K-Fed's feet on the ground, besides XXL magazine editor Elliot Wilson, that is. The journalist told the Associated Press the day after Federline's first musical performance on national TV that hip-hop insiders mainly ignore the "America's Most Hated" rapper.

"He's a joke, basically," Wilson said. "I just don't think he gets it. He doesn't get that he's Britney's man and it's hard to take him seriously."

While he still has the music critics to face when Playing with Fire drops in October, Federline is also inviting the TV critics to bring it on.

The 28-year-old landed a guest appearance on CSI this season, playing a self-important teenager who harasses the crew as they investigate a series of brutal beatings.

"I'm very excited about all of the opportunities that are being presented to me at this time that will allow for me to grow as an artist and please my fans," Federline said. He also told People that, though he has had TV experience starring on the reality series Britney & Kevin: Chaotic, to actually play someone other than himself on CBS' number-one show he'll be relying on his instincts.

"I just read the script," the burgeoning thespian said. "They told me they wanted it to be more of a natural thing that comes to me."

This report is provided by Launch.com

[Leggy Hendrix]

"I'm very excited about all of the opportunities that are being presented to me at this time that will allow for me to grow as an artist and please my fans," Federline said. He also told People that, though he has had TV experience starring on the reality series Britney & Kevin: Chaotic, to actually play someone other than himself on CBS' number-one show he'll be relying on his instincts.

ummm...all 3 of them just got really excited...

[Nutty]

I've never heard any of his stuff, is he any good?

[NiCc_FrUm_ThA_nO]

I've never heard any of his stuff, is he any good?

He's weak, my ears were literally bleeding after his performance, and sadly this topic belongs in the west coast part of the site, but yea just keep it here.

[Nutty]

I've never heard any of his stuff, is he any good?

He's weak, my ears were literally bleeding after his performance, and sadly this topic belongs in the west coast part of the site, but yea just keep it here.

lol, oh no, he's from the West, didn't know that either

[NiCc_FrUm_ThA_nO]

I've never heard any of his stuff, is he any good?

He's weak, my ears were literally bleeding after his performance, and sadly this topic belongs in the west coast part of the site, but yea just keep it here.

lol, oh no, he's from the West, didn't know that either

It's a damn shame.

[7even]

I think people are hating of K Fed too much because he didn't have to hustle to get into the game. Don't get me wrong Im not sayin he's an awesome rapper but hey there's some stuff of his I can actually listen to without being pissed off... dude can afford decent ghost writers and decent producers, and his ex is hot as fuck. He's kind of like a white version of Puffy that has no impact. 

[westkoastanostra]

this fag never paid dues...fuck em

[WestCoasta]

the whole thing will be a joke to everyone but him

whether he gets money or sales or a lot of publicity or whatever

[T-Dogg]

Kevin Federline, aspiring rap star

 

'Nuff said.

[Detox Iz Not Active]

if you want to admit it or not, the beat to the track isn't bad