Author Topic: Universal Music Group (Read 296 times)

Chief · « **on:** September 09, 2007, 03:47:40 AM »

i'm starting my research for an assignment, and i chose the topic of promotion, specifically public relations and publicity campaigns the company has used.

any information/links on Universal records would be handy. cheers!

BritneySpears · « **Reply #1 on:** September 09, 2007, 04:04:05 AM »

That is quite a big subject.

Chief · « **Reply #2 on:** September 09, 2007, 04:08:10 AM »

thanks, mauzip. i'll take that on board.

any info on promotion is good, but it's a group presentation, i'm doin the public campaigns and relations side of things.

BritneySpears · « **Reply #3 on:** September 09, 2007, 04:18:16 AM »

Quote from: Chief on September 09, 2007, 04:08:10 AM

thanks, mauzip. i'll take that on board.

any info on promotion is good, but it's a group presentation, i'm doin the public campaigns and relations side of things.

I would cut down the topic to how they work over in Australia.

Chief · « **Reply #4 on:** September 09, 2007, 04:23:27 AM »

yeah i'm researching their australian shit now.

at this stage i'm thinking about breaking it down into genres, possibly classical/hiphop/pop and rock. trying to show how they switch it up with different genres. i dont have to go into great detail, just techniques n shit they use as an overall, and wack a few examples in the mix.

have you studied the topic before?

BritneySpears · « **Reply #5 on:** September 09, 2007, 06:10:11 AM »

I wouldn't say I have studied the topic, but I know some about it. Best is to interview someone who works at Universal.

Chief · « **Reply #6 on:** September 09, 2007, 06:55:10 AM »

cool, yeah i know it's a big subject, but relevant and succint information is sparce!

thats a good idea to interview a universal employee! i'll definetly try that/