what was the clothing line Joe Cool did work for?

[LAZY]

what was the clothing line Joe Cool did work for? i had the blue C Walkin Cha Cha CHa one but sold it for $40. i wanted some of the other ones they put out. MC eiht's wearing one in the Big Squeeze album booklet that says " Gorilla wit Scrilla Hustle" and the Cali Iz Active video i remember seeing a few. i just cant think of the brand, the logo had dice on it i think