interview BROTHA LYNCH HUNG (July 2010) | Interview By: Nima Etminan

   Dubcnn recently had the chance to sit down with Sacramento's Brotha Lynch Hung for an exclusive interview. We talk to him about his latest solo album "Dinner And A Movie", which came out under Tech N9ne's hugely successful independent label Strange Muzic. Lynch tells us about his transition to Strange and why it was the best possible move for him.

He tells us about his two upcoming solo albums to complete his trilogy, shipment issues with the record, and how it feels to really be back in the game.

We also talk about his involvement in social networks such as Twitter, why it's important to him to be accessible to his listeners and what music he is currently bumping himself. Check out all that and much more in this exclusive interview.

Read on and enjoy. As always feel free to hit up nima@dubcnn.com with questions or comments.

Interview was done in June 2010

Questions Asked By: Nima Etminan
Dubcnn Exclusive – Brotha Lynch Hung
By: Nima Etminan

Download The Interview Audio: Here | Download The Interview Shoutout: Here
Interview Audio

Shoutout Audio

Dubcnn: We're right here with Brotha Lynch Hung to talk about your latest album "Dinner And A Movie". This is your biggest release since Loaded, how does it feel to really be back in the game?

It's lovely man. Only reason I kinda took a little break was cause I didn't really have a good deal, somebody that was really gonna get me out there. When I finally hooked up with Strange, I figured I could do what I gotta do, get some good sales finally and get some good touring in. So everything is lovely.

Dubcnn: What were the most important services that Strange Music provided you with that you didn't have before?

Remarkable studio, remarkable engineer, remarkable touring, merchandizing and just giving me the time and letting me say what I was wanting to say, period, without trying to cut some of it off cause they're scared of what I might say. Their machine, their marketing machine is incredible.

Dubcnn: Something I noticed about a lot of Strange Music releases is that the sound quality is always very crisp, the mastering is really on point. What is it that they have that makes it stand out?

Their engineer Rob Rebek is… man! He's a machine in itself, his mixing is incredible. He spends a lot of time on it, it doesn't matter who you are on Strange, what artist you are, he spends so much time on it, he lives in the studio and he lives on the internet. They always have the best hook ups on the mastering people. The dude they have mastering, he's been working with Strange for a long time and Rob for a long time, so he just always clicks.

Dubcnn: The three videos that you filmed for the album were very impressive. Can you tell us about the making of the videos? It was like a little movie.

Yessir. For the next two albums connected to "Dinner And A Movie", that's exactly what it's going to be. It's gonna be a movie. For Dinner and a Movie we put the first three videos, Tha Coathanga Strangla will have the next three videos and Mann-A-Bal Lector will have the last three videos to complete the whole movie. So once you get all of these videos, you're going to understand what the whole movie is about, what the three albums are about. It's a beautiful thang.

Dubcnn: I believe there were some issues with the shipment of your album in a lot of stores and fans couldn't find the record, can you speak on that?

Well, it was a lot of people that I was letting put "Brotha Lynch Hung Present…" on their projects and they would only do like 4,000 or 3,000 records, even my mixtapes, they weren't promoted well. So the wholesalers were like "Well, this is what he's selling now, that's what we're going to buy. It was hard to let them know that I'm with Strange now and everything is going to be quality. So they kinda had to see it for themselves, so the first week, we only did a little over 7,000 copies, which is alright for the times and everything. But now that they know everything is quality, the sales are cracking! I moved from #68 on the Billboard to the 30's. Now that they know I'm with a legit label, they're calling again.

Dubcnn: Now that you're on Strange Music, can we expect Lynch albums on a more regular basis?

Oh yes. I'm already working on Tha Coathanga Strangla album to release around the same time as Dinner and a Movie, next year.

Dubcnn: "Dinner And A Movie" was the first part of a trilogy. For those that don't know, can you explain the concept behind these records?

Yeah. I'm a script writer, I write horror movies, and I'm trying to make it big in that. So I decided to transfer it into my music and Dinner And A Movie is 1/3 of the story itself. It's about a serial killer who serial kills rappers. It's basically a battle thing, I'm talking about eating up rappers really, but in order to keep it wider, I talk about everything. I try to trick the fans into like I'm killing just any and everybody, but it's really just rappers. It's about a serial killer who just kills rappers.

Dubcnn: You rarely get albums that flow like a story nowadays. Was it important to you to go against the grain and show that conceptual albums can still be made?

I've had that idea for a while, but I didn't have a good label that was gonna fulfill everything that I wanted to do, because I've been thinking about it since 2001. I just didn't wanna do it on my independent level, I had to get somebody like Strange, one of the top indy's in the game, to make me feel comfortable enough to do it. I'm tired of a lot of rap records today, a lot of people don't even buy the whole album anymore, they go on iTunes and buy a couple of songs. I didn't want my album to be like that, I wanted them to go all the way through, so I came up with this story thing, to where you have to buy the whole album to understand. At the same, you can still buy the songs single by single if you want, but in order to understand everything that's going on, you gotta buy all three albums.

Dubcnn: You also have very cinematic skits on your albums, do you come up with those once the songs are done when doing the sequencing or is that something you have in mind while writing?

A little of both. Sometimes, like with Q-Ball on Season of da Siccness, he had just died so that came immediately. I probably went in there and did that before I did my first 5 songs on Season of da Siccness, because that's where my feelings was at that time. I usually run into the studio as soon as it comes into my head, to go knock it out real quick.

Dubcnn: You just mentioned that you have this three-album trilogy coming out. Now I remember when I copped Lynch By Inch back in 2003 I think, you were supposed to come out with Spiderman. What happened to that album?

That's definitely still coming, separate from this trilogy. That is coming. I actually had a Spiderman album, but I stopped giving Black Market Records albums and kinda passed those songs around to a whole bunch of independent artists that never came out and made it big. So they kinda dissected that and I'm gonna start all over again. But I gotta do that Spiderman album, I'ma do that after these three.

Dubcnn: Is that a concept album too?

Yes, definitely. He was always my favorite superhero, and to be a Spiderman, is to be a person who you'll be seeing for a minute, but then if I was to just hang up on you right now and you'd be like "what the fuck?" I'm gone! I'm gone like Spiderman. That's the whole concept of me calling myself Spiderman. You never know when I'm gonna be there or when I'm gonna leave. I call it the Spiderman, when I'm there one minute and then I'm gone the next, you'll know I just did the Spiderman on you.

Dubcnn: I remember on Lynch by Inch you had a song called "Spydie's Birth", so I'm glad that's still coming.

Yes sir.

Dubcnn: You're on the Strange Days Tour right now and Tech N9ne is most known for his spectacular live shows, what can fans expect from a Brotha Lynch concert?

The Strange Days tour, at least mine and Tech N9ne's part, is a movie. Remember how in the old school days you'd go to a play, in the 50's and 60's, they'd go watch plays? That's what the Strange Days Tour is gonna be like. You're going to watch a play, a musical play. It's pretty much a movie and we're gonna run with that concept for a lot of a different shit. You know the mask that's on my album cover? That was really made, so I'm sporting that at the shows. It's part of the show, but I take it off eventually.

Dubcnn: Are you still hoping to collaborate with Eminem on a song in the future?

Yes sir! I'm hoping it happens soon! People are on Eminem now and it's up to him to keep it going. I wanna get him while he's hot.

Dubcnn: Word is that he's signing Slaughterhouse to Shady, so that might be a sign of him taking a look at the underground a little bit and getting into it again. So who knows?

Yes sir. I didn't wanna be at Crooked I like "Holler at your boy!" I'm just sitting around and letting it formulate, you know what I mean? Hopefully it will happen.

Dubcnn: Who else are you bumping at the moment? Who are you feeling in the game?

I'm still bumping that Relapse! I bump a lot of Crooked I's mixtape shit, I bump Saigon, I always bump 'Pac. Just lyrical muthafuckas, I love lyrical people and anybody that has lyrics. I don't really support the teeny bop Hip-Hop stuff. Not hating on them, they're doing their thing and they're probably selling more than I am, so you can't hate on them, but I'm just not into that one hitter quitter shit.

Dubcnn: I noticed you are very active on Twitter, has the medium improved your relationship with your listeners?

Yes sir, it went from MySpace, I used to be very active on my MySpace page. My thing is keeping in touch with these fans, because I haven't able to release a whole lot of albums. So I wanted to see where their heads was at. I use this Twitter, I probably tweet too much! *laughs*

Dubcnn: Yeah I saw you got the iPad going and stuff.

I love it man. I became a technical dude, and this iPad to me, it's the future. I don't work for them or nothing, but I love this muthafucka.

Dubcnn: Strange Music is the success story of an independent label that grew organically and really bonded with their fanbase. Do you still see any advantages in being on a major or is it independent all the way for you?

I think I'm gonna with independent because Strange, not only do they promote and market good, but they let me do what I wanna do and they believe in my ideas. Maybe there is a major out there that would do that, but I'm not really the type of person that wants to be out there out there, like my face seen everywhere, cause yo know I'm Spiderman. I don't know if I wanna be big as a Snoop or somebody that's on TV all the time. To me, it killed Ice Cube career, because he being seen too much and dropping too many albums. I love Ice Cube, but I just think that most people stopped buying his shit because he was just out there too much.

Dubcnn: It's funny you say that because my next question was gonna be whether you're comfortable with the position in the game that you're in right now or whether you have the ambition to blow up on a larger scale?

Well I do wanna get out there and get my cult following back to where it used to be, but I'm just not a TV face person unless I get into my acting. I write movie scripts so if I write a role for me, I'd do that. But at the same time, as far as being satisfied with my career, I'm almost there, only because I hadn't been able to release albums. I got one album in the 2000's, well 2 with Dinner, but I had Lynch By Inch in 2003. I wish I could have released a little more, because my fans was kinda pissed off about that.

Dubcnn: You had "Blocc Movement" with C-Bo in the 2000's too though.

Yeah that's true, but that's a shaky situation right there. I do consider it an album and nothing ever came of that, I did satisfy some fans which is always good, but it's just that whole situation was so difficult that it's kinda hart to count that, but yeah you're right.

Dubcnn: I really liked that record. I liked that 187 On A Hook, that Gangsta with Kam, you had that Papers joint there.

Yeah that "Papers" meant a lot to me. I appreciate that. I'm not trying to knock it or anything, but the business part of the situation was so rocky that it's hard to bask in that whole situation.

Dubcnn: Your musical content has always been very controversial, how would you compare the climate of the industry when you first came out in the early 90's to the reaction you get now?

I think that in the early 90's, as far as Gangsta Rap or ripgut or horrorcore, it was the best time to come out! Rap was semi-new and you could't burn the shit out of anything on the internet and all that, it was probably the best time to come out. Now it's so hard because people are always downloading your stuff for free, which I don't mind either, as long as they got it, but a nigga gotta make some money too.

Dubcnn: I was saying as far as the reaction that you get to your content, the whole ripgut theme that you have.

Well they didn't love the baby killing shit. At all. Even though I was just talking about abortion. So the reaction was kinda bad then, they kinda accept me now because they're kinda used to what I'm goona say, they expect it from me. So that's pretty much the difference. But when I first came out they were like "What the fuck is this nigga talking about?"

Dubcnn: You were commenting online about the recent New West / Old West controversy sparked by Ice Cube's blog. What's your take on the whole situation?

I feel Ice Cube in a way, I just don't feel the part where he said "If you didn't have an album out in 86, you can't tell him shit. Because I was what, 8 years in in 86! I started rapping wen I was 13, I was 8 years in and no I didn't have a record out because I'm from Northern California, I ain't from L.A.. If I had moved to L.A., maybe i would have had a record out back then, which would have killed me because it was a whole different style I was doing back then. I didn't really get into what I wanted to do yet, but at the same time, he may not even have meant me on the comment, but I'm in the middle. I'm the bridge between the Old West and the New West. That's how I feel. I do feel what he's saying though, I can't get with some of the New West cats either, but I also rally for them to keep the West cracking. I'm with them.

Dubcnn: You also have your Madesicc label, what can we expect to come out from that camp in 2010?

Oh yeah! We're working on C.O.S.' new video now, the album is done. We should have a date in a couple of weeks. Then I also have G-Macc, the Vampire. C.O.S. he's more the G-Type of rapper, but G-Macc he's more my style, he raps about the sicc shit and stuff. He has a snippet of the Vampire album on iTunes right now, but we're about to take it off and repromote it and get it out there, cause that dude got lyrics too.

Dubcnn: I believe you also have movie scripts that you wrote, when are you planning to get serious with that?

I wanna have at least 5 scripts written and I have an attorney out of L.A., Peter Gordon, who's son deals in that situation, he's gonna help me try and get an agent to get that signed, but I just wanna put all this down, get it right, make sure all the scripts are right and then I'm gonna venture into that. Because that's gonna be my second career after I do retire from the music thing. I can't imagine rapping forever, so… that's gonna be my second career.

Dubcnn: It seems like you have a lot on your plate right now, thanks again for a great album and we wish you the best for the future. Is there anything else you want to let everybody know?

Like you said, all my social networks are: TheRealBrothaLynchHung.com and Twitter and Facebook and go to my CoathangaStrangla site to check all the videos after the three albums are done. I have 9 videos to complete the whole movie, The CoathangaStrangla.com go there and then holler at me! If you're a fan, holler at me and I promise I'll get back.




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