Snoop Dogg Planning West Coast Dominance, Introducing New Unified Groups Of West

[T-Dub]

While the South is currently dominating Hip-Hop, West Coast rap icon Snoop Dogg is confident that his beloved region is ready to reclaim its top spot.

With his new solo album Blue Carpet Treatment, due in October, the Long Beach, Calif., rapper hopes to restore the West's dominion.

"I hate losing. I'm a sore loser," Snoop told AllHipHop.com. "That's why when the West Coast was losing, I had to come step the game up so we could get back in the game. We just want to get noticed one more time and then once you notice us and start to hear us, then you'll start to feel us."

Although the West has been unusually silent in the rap scene the past few years, Snoop sees recent activity as a sign of change.

"Ice Cube's album is out doing tremendous things right now and E-40's record came out bangin'," the lyricist noted. "Keak Da Sneak did his thing, my n***as Tha Dogg Pound just came out [and] they s**t smoking. Everybody's gearing up for my new record so it's coming back around. The Waist Deep movie just came out, which is West Coast s**t. So it's like the movement is coming back full circle. It's got to come back home."

To further capitalize on the West's momentum, Snoop is developing two new groups in an effort to present a united front.

Western Union is comprised of artists from Los Angeles, Inglewood, Long Beach, and Watts, while the War Zone is based in Compton, Long Beach, and Watts.

The new factions include artists such as Supafly, Bad Luck, MC Eiht, Kam, Goldie Loc, and Lady of Rage.

"My thing is trying to build the West Coast up by putting n***as together and formulating groups so we can learn how to group up as opposed to putting n***as out individually," said Snoop. "I figured if we do groups and then one member shines, then we can push him solo. Put the group first and that way everybody eats."

Never one to shun controversy, Snoop expressed discontent at artists from other regions who take advantage of the West's dormant state.

"I'm fin to put a stop to all that s**t," he said. "All you motherf**kin' suckers that ain't from the West Coast, n***a, your pass has been revoked. Time out. We need our b***hes back, we need our lowriders back, n***a. We need all that back n***a -- with interest. We don't need y'all comin' out here wastin' time shooting our videos in our hood and then by the time we want to shoot, it look like some s**t we stole from y'all. Get the f**k out of here.

"They know not to confront me and I wish one of them would," Snoop continued. "I'm talking to every last one of you n***as. Straight from the Dogg's mouth. All that doing videos and s**t out here n***a without checking in with Snoop Dogg is over with."

But Snoop said his frustration goes deeper than artists using the West as a background for videos. The rapper also feels that people on his coast are being overlooked for possible employment opportunities.

"A lot of these n***as just come out here using us, and not using us. If you gonna come to the West, start using some of these n***as and give them jobs," said Snoop. "I can't come to your town and shoot a video without hiring some of your people and checking in with the right folks and what not. I'mma get ran up out there. Come on man. Show some love."

Snoop Dogg's Blue Carpet Treatment hits stores October 18.

www.allhiphop.com

[djkoast]

Not sure why he thinks people need to check in with him to shoot videos in LA but I like what he is doing aside from that.  Groups made up of people like Eiht, Kam, Lady of Rage, etc NEED to be done.  This isn't about the south or the east, it is about us supporting our own legends.  How are we not going to support MC Eiht or Kam?

[P Nelson]

If west coast fans hate on that, I don't know how they expect their favorite artists to shine... what's the escuse for the hate this time? Snoop is hungry and wants the whole west coast to eat

[M Dogg™]

His starting to take his crown, the way it should be. Snoop's reign on top will end with the whole coast doing well.

[Rud]

Its Bad LUCC for fucks sake!! I Told ya'll bad lucc and westurn union we're on the come up!!! Dubcnn once again man! :-)

[Meho]

Never one to shun controversy, Snoop expressed discontent at artists from other regions who take advantage of the West's dormant state.

"I'm fin to put a stop to all that s**t," he said. "All you motherf**kin' suckers that ain't from the West Coast, n***a, your pass has been revoked. Time out. We need our b***hes back, we need our lowriders back, n***a. We need all that back n***a -- with interest. We don't need y'all comin' out here wastin' time shooting our videos in our hood and then by the time we want to shoot, it look like some s**t we stole from y'all. Get the f**k out of here.

"They know not to confront me and I wish one of them would," Snoop continued. "I'm talking to every last one of you n***as. Straight from the Dogg's mouth. All that doing videos and s**t out here n***a without checking in with Snoop Dogg is over with."

But Snoop said his frustration goes deeper than artists using the West as a background for videos. The rapper also feels that people on his coast are being overlooked for possible employment opportunities.

"A lot of these n***as just come out here using us, and not using us. If you gonna come to the West, start using some of these n***as and give them jobs," said Snoop. "I can't come to your town and shoot a video without hiring some of your people and checking in with the right folks and what not. I'mma get ran up out there. Come on man. Show some love."

I usually agree with him but thats just stupid. Especially coming from his mouth, the man who worked with EVERYONE in the biz (nothing wrong with that).

This is all just to create buzz for his new LP (which I cant wait for  )

[Detox Iz Not Active]

Snoop is the King of the West, fukk anyone who doesn't think so



coastal beef about to start again if Snoop keep talkin like this

[Darksider]

good article..snoop knows what people want to hear

[The Great Elephant]

damn i really want to hear bct now...

and whats bad lucc? the war zone name?

[kingwell]

damn i really want to hear bct now...

and whats bad lucc? the war zone name?

Bad Lucc is a rapper.  And he didn't talk at all about his album, I guess you are falling victim to this controversy stunt.

[Spicemuthafuc*in1]

You puppets are funny believing this shit.  All this shit is about promoting his new album which I couldnt give a shit about, just like that west coast conference was all just a stunt to promote his tour with Game.  Ive learned over the years that Snoop only really cares about himself and doesnt really give a shit about anyone else.  I used to love Snoop but the last 6, 7 years I think he has been a phony.

[E. J. Rizo]

Never one to shun controversy, Snoop expressed discontent at artists from other regions who take advantage of the West's dormant state.

"I'm fin to put a stop to all that s**t," he said. "All you motherf**kin' suckers that ain't from the West Coast, n***a, your pass has been revoked. Time out. We need our b***hes back, we need our lowriders back, n***a. We need all that back n***a -- with interest. We don't need y'all comin' out here wastin' time shooting our videos in our hood and then by the time we want to shoot, it look like some s**t we stole from y'all. Get the f**k out of here.

thats the realist shit i ever heard! thats what im talkin about... people jackin our style but giving its respect.... so when we do it.... they like ah thats wack they coping so and so... some bullshit right there...

[Quadruple OG]

You puppets are funny believing this shit.  All this shit is about promoting his new album which I couldnt give a shit about, just like that west coast conference was all just a stunt to promote his tour with Game.  Ive learned over the years that Snoop only really cares about himself and doesnt really give a shit about anyone else.  I used to love Snoop but the last 6, 7 years I think he has been a phony.

exactly...he said the same shit last year as well

if Snoop cares about the west, help it blow up

[Mr. O]

what snoop said is true...i still believe (like some people here do) he's doing it for promotion...for his album.

[Tha G In Deee]

good article..snoop knows what people want to hear