The Ambassador Of The Bay E-40 has hooked up with Smart SMS Corp. for a Text and Win contest where participants can win many prizes ranging from a spot in E-40’s next video, cash, the key’s to 40’s muscle car and much more. Read the official press release below. To view the advertisement picture in full size, click on the small picture to your left.
“Smart SMS Corpﾒs (SRSM.PK – News) CEO Gordon Lee, has entered in to a national Opt-in Premium Text Messaging Campaign with platinum rapper /
entrepreneur Earl “E-40” Stevens. E-40 is known for hits such as “Tell Me When To Go”, “Sprinkle Me” and “Hurricane” (with his group the Click).
Participants can literally “go dumb” with the “Ambassador of the Bay” in the Text and Win Contest and gain access to exclusive E-40 paraphernalia and promotions. Winners will be drawn at random with prizes including cash, DVDﾒs, concert tickets, backstage passes, game balls and the keys to his muscle car. The grand prize winner will get a spot in the next E-40 music video. Participants can enter by texting “E40” to “54015.” Participants in the “Text and Win Contest” will be billed .99 per entry.
“We are excited about the partnership Smart SMS has put together with E-40,” Commented Mr. Lee. Continuing, “Smart SMS wanted a partnership with E-40 because he has an established fan base thatﾒs 15-years strong and heﾒs extremely popular right now with his new album My Ghetto Report Card and the whole hyphy music scene heﾒs promoting. Also I respect his business savvy. His success with Sick Wid It Records and his Fat Burger franchise shows he has what it takes to see a project through and guarantee its success.”
To launch the campaign, E-40 is embarking on a 25-city mixtape tour this summer, which will be featured on ESPN. Throughout the tour he will be promoting the text messaging campaign and he will also promote the campaign on his myspace page (http//www.myspace.com/e40) which has nearly 250,000 friends. Smart SMS will supply additional support with commercials airing on MTV and/ or MTV2. Smart SMS is also planning an urban ad campaign targeting hip-hop publications and websites.”
